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Connection Between Marketing and Sales

Connection Between Marketing and Sales

5 MINUTES TO READ

Understand why Sales and Marketing teams should not have two different funnels to get clients, but instead should have a single well-defined funnel to achieve both teams' goals.

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We Launched An eBook Marketing Strategy in 2021 – Here’s How

We Launched An eBook Marketing Strategy in 2021 – Here’s How

23 MINUTES TO READ

With a well-planned eBook marketing strategy, you can begin generating qualified leads. So how does one get started? Read on to learn more.

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The Power of Conversion Rate Optimization

The Power of Conversion Rate Optimization

13 MINUTES TO READ

Optimizing your conversion rate will persuade more visitors to become buyers. Along with a digital marketing strategy, optimization focuses on making it simple & easy for a potential client.

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Answers to Your Frequently Asked Email Marketing Questions

Answers to Your Frequently Asked Email Marketing Questions

10 MINUTES TO READ

Targeted email marketing is still an effective way to meaningfully engage with your audience at all stages of the buyer's journey. Check out our top email marketing FAQs for what you might be missing.

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Digital Marketing as An Investment, Not An Expense

Digital Marketing as An Investment, Not An Expense

28 MINUTES TO READ

Digital marketing is not a cost. It’s an investment in the present and future growth of your business. Learn more about its benefits here.

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What You Need to Know About Google Algorithm Updates

What You Need to Know About Google Algorithm Updates

13 MINUTES TO READ

We know by now that Google regularly releases changes to improve search results for users. Here are the latest Google updates you need to stay on top of.

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Understanding Your Target Audience Now

Understanding Your Target Audience Now

3 MINUTES TO READ

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Analyze Competitors’ Marketing to Get Ahead

Analyze Competitors’ Marketing to Get Ahead

3 MINUTES TO READ

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5 Tips for Choosing Content Marketing Topics

5 Tips for Choosing Content Marketing Topics

17 MINUTES TO READ

Documenting your content marketing goes beyond what content you’re creating. Ask yourself why you’re creating it, whom you’re creating it for and what channels you’ll use to support it.

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